Thousands of people around the world have joined the movement to change the way the world’s biggest food companies do business. Filter through the news and read how this movement is working towards a fairer global food system.
Thanks to your voice, and those of 238,000 other consumers, Kellogg is doing the right thing.
Behind the Brands Campaign Manager reflects on Nestlé’s commitment.
Now's our chance to pile on the pressure to get Kellogg to make climate commitments like General Mills! And here's how you can help.
After two months of public pressure, General Mills took a strong stand for climate action. This roadmap shows how General Mills’ commitment should become reality. As General Mills moves from promises to action we’ll update this page to show progress.
General Mills: The Making of a Climate Leader!
How Oxfam supporters rallied and made a big noise for climate action
Join 24 hours of global action and send a big noise to Kellogg and General Mills!
Oxfam's latest Behind the Brands action is focused on getting the ‘Big 10’ food and beverage companies to step off the sidelines and do more to combat climate change – both in their own supply chains and through their influence with other industries and governments. We singled out General Mills and Kellogg as two companies that are lagging behind others on climate and challenged them to step up and lead the way to do more.
No company is too big to listen to its customers. When enough of us speak out, companies listen. Last year more than 400,000 of you called on companies to do more for women in their supply chains. They listened. Then you spoke up about land grabs in companies’ supply chains. They listened. Now we need you to stand up and insist that the brands we love do more to address the single biggest threat to fighting hunger-- climate change!
When enough of us speak out, companies listen. Today PepsiCo proved this.
UPDATED: We’re looking forward to working with PepsiCo and Coca-Cola to ensure they stick to their promises. This road map shows how these commitments should become reality.
Over the last year, your pressure has helped us turn the food system upside down.
Show that you #StandforLand in solidarity with those affected by land grabs.
Ideally, a policy commitment to eliminate land grabs leads to practice change which leads, in turn, to big impacts in the lives of communities. But to state the obvious: policy commitments are worthless without the hard, gritty messy work of putting them into practice.
What does it take to make a global sugar giant to promise to improve its policies on land? You. And more than 225,000 others.
Too often, the sugar in your favourite food and drinks is sourced by kicking farmers and their families off their land. This leaves people homeless and hungry. But you can change this.
On Wednesday 2nd October we will launch the next phase of Behind the Brands. The details of this are top-secret until launch, but our exclusive teaser video gives a sneak preview of the campaign to come.
Over 120,000 people taking action. The world’s ten biggest food and beverage companies. And one groundbreaking campaign. Combine these ingredients and what do you get? The beginnings of a significant shift towards a fairer food system for all.
We’re already seeing companies committing to do business better. That’s because of you - but there’s more we can do to put the pressure on through Twitter and Facebook.
Two months. That is all it took for chocolate lovers and social justice activists to stand up to three of the biggest food companies in the world and create positive change in the food system.
In the Spring of 2013, as part of Oxfam’s Behind the Brands campaign, more than 100,000 people urged Mars, Mondelez and Nestle to ‘look, listen and act’ for women cocoa farmers and their families.
Women cocoa success
On International Women's Day, March 8th 2013, activists gathered around the country to stand up for women cocoa farmers.